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A microblog is a type of blog which has very short updates. Twitter is one form of microblogging service. In China "weibo" is the word for microblogging, so the various microblogging programs in China are "Weibo"s. However, when a Chinese person says "Weibo" it's usually Sina Weibo.
"Microblog" is a technical usage by people referring to a type of blog.
- Sarah said that she is going to use Twitter as her microblog.
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